Amazon.com executive Sharon Chiarella used a presentation at the Global Sourcing Forum and Expo in New York City to extol the benefits of crowdsourcing for organizations, citing the companies using Amazon.coms Mechanical Turk platform. Mechanical Turk enlists massive online crowds to help companies complete tasks.
– NEW YORK – A million strangers could benefit
a company more than a handful of highly trained employees, at least if you
subscribe to the concept of crowdsourcing. In the case of Amazon.com and its
Mechanical Turk, the online retailers vice president Sharon Chiarella told the
audience at the Glob…