It’s here! The video for “Send It On”, the opening theme for The Disney Channel’s new social campaign “Friends For Change: Project Green,” has arrived.

The song — performed by The Jonas Brothers, Miley Cyrus, Selena Gomez, and Demi Lovato — represents Disney’s effort to encourage kids to make environmental changes in their daily lives. Fans may have a voice on how Disney will donate over $1 million to charitable environmental cause by pledging online to take environmental action.