Microsoft and Yahoo finalized their search-and-advertising agreement on Dec. 4, with Bing to power search on Yahoo’s sites. The deal effectively narrows the major competitors in the U.S. search engine market to Google and Bing, although Bing will continue to face a major challenge in Googles 65 percent U.S. market share. Signs of tension between Yahoo and Microsoft over the summer indicate that the partnership may not be the smoothest in all aspects, even after the finalization of the deal.
– Microsoft
and Yahoo announced the finalization of their search-and-advertising deal late
on Dec. 4, positioning Microsoft and its search engine, Bing, to challenge
Google in a more robust way in 2010. The deal will essentially eliminate
Yahoos presence in the U.S.
search engine market.
In a j…
Google Versus Bing Locked for 2010, as Microsoft and Yahoo Finalize Deal
written by John Beckham on December 7th, 2009 |
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