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Posts Tagged ‘Labour’

Govt. committed to work with industry to ensure framework in labour sector: PM

The Prime Minister, Dr. Manmohan Singh, on Tuesday said the Central Government is committed to working with trade unions and industry to ensure that the regulatory framework in the labour sector is conducive to both employment generation and workers” welfare and well being. Inaugurating the 43rd session of Indian Labour Conference here, Dr. Singh said: [...]

Travolta”s wife ”not in labour”, says rep

A representative for actor John Travolta has dismissed reports that actor rushed home from Australia because his pregnant wife Kelly Preston went into labor. “This story is 100 per cent false,” Perth Now quoted the actor’s spokesperson as telling People magazine Sunday. “She”s not in labour. John is en-route back to the US as was [...]

Oracle versus Hewlett-Packard: A case of Hurd labour

Two technology titans squabble over HP’s former boss

LARRY ELLISON, the chief executive of Oracle, likes a fight. Shortly after Hewlett-Packard (HP) parted company with its then CEO, Mark Hurd, last month amid claims he had filed inaccurate expense reports that appeared to conceal a relationship with a female contractor, Mr Ellison blasted its board for making what he dubbed “the worst personnel decision since the idiots on the Apple board fired Steve Jobs many years ago”. Now Mr Ellison’s bid to profit from HP’s loss has triggered both a lawsuit and a fresh bout of mudslinging.

On September 6th Oracle announced it had hired Mr Hurd and given him a seat on the software behemoth’s board. The following day HP launched a lawsuit in California against Mr Hurd, seeking to block his move to Oracle on the ground that he would inevitably disclose HP’s trade secrets to his new employer. As well as giving Mr Ellison another reason to lambast HP’s behaviour, the suit is also a sign of growing tension between technology firms as they venture beyond their traditional markets. …

Japanese firms in China: Culture shock

Chinese labour unrest is forcing Japanese bosses to change

JAPANESE firms were among the first to open factories in China. Deng Xiaoping personally petitioned Sony’s boss, Akio Morita, a few weeks after opening the Chinese economy 30 years ago, in a secret meeting arranged by Henry Kissinger. But having at first helped to develop a poor China, Japanese manufacturers now struggle to operate in a wealthier one.

A series of labour disputes in recent weeks has shut down numerous Japanese factories and disrupted production. Among the victims are Toyota and Honda, hit by a shortage of parts because of stoppages at suppliers. Mitsumi Electric resumed production on July 3rd after a strike affected its electronic-parts factory. Subsidiaries of Nippon Sheet Glass and others have also faced unrest. In 2005 companies suffered anti-Japanese rioting over historical grievances; today the issues are pay and working conditions. …

Within his reach

An extraordinary election is set to make David Cameron Britain’s next prime minister

IT WAS a short speech, but it just may have been the speech of his life. David Cameron appealed early in the afternoon of Friday May 7th to Nick Clegg, leader of the Liberal Democrats, and beyond him to the markets, to give the Conservatives a chance to form a strong, stable government. With a handful of constituency ballots still being counted, the Tories had 302 seats in Parliament at the time of his statement. They were thus set to become the largest party in the House of Commons but not to command the chamber, for which 326 seats, or something not far short, are required. Mr Cameron made a “big,comprehensive and open” offer to Mr Clegg and his party to join him in establishing a strong, stable government, outlining honestly the areas in which the two parties disagree (defence, Europe and immigration) as well as agree (educational reform, fiscal probity). Urgent negotiations continue.

After one of the strangest nights in recent British history, no clear winner has emerged from the general election held on May 6th. Gordon Brown and his Labour Party appear to be clear losers, with some 100 seats fewer than they held before Britons went to the polls. With financial markets unsettled, both at home and abroad, the question now-as was once asked in another context-is who runs Britain. Mr Clegg, for his part, has said that he thinks it right to allow the party which has garnered most support from the electorate to form a government …

G20 labour ministers pledge to work against jobless recovery

Labour ministers from the world’s 20 leading economies pledged to avoid the prospect of a jobless recovery in the coming years after their first-ever summit meeting ended Wednesday.
In a joint statement, the Group of 20 (G20) bloc promised measures to “accelerate job creation” in their own countries, boost job training and education programmes.
The G20 labour [...]

Government to spend $2.5b over 5 years on labour training

Singapore will spend $2.5 billion over five years in continuing education and training, Finance Minister Tharman Shanmugaratnam told Parliament in the nation’s budget speech today.
 

UK’’s Brown to use Lord Mayor’’s banquet to launch his re-election campaign

British Prime Minister Gordon Brown will use the impartial setting of the Lord Mayor’’s banquet tonight to launch his New Labour Party’’s campaign for re-election six months down the line.
According to The Times, Brown will outline a programme of populist measures in the Queen’s Speech and challenge Conservative Party leader David Cameron to support them.
It [...]

Japanese McDonald’s employee died of overwork: labour office

A store manager with hamburger chain McDonald’s in Japan who died of a brain haemorrhage was a victim of “karoshi” or death by overwork, a regional labour office said on Wednesday. The woman, employed at an outlet in Yokohama near Tokyo and reportedly aged 41, had done more than 80 hours of

Labour Minister asks states to help eliminate child labour

Labour Minister Mallikarjun Kharge has stressed on the need to eliminate child labour, a social evil still widely prevalent in the country.
Inaugurating the 29th national conference and plenary of the Indian National Trade Union Congress (INTUC) here on Sunday, Kharge said that the labour law has been extended to 271 districts having high concentration of [...]

Sri Lankan war critic gets 20 years’ hard labour

A Sri Lankan court sentenced a journalist who wrote articles critical of a military offensive against the Tamil Tigers to 20 years’ hard labour under anti-terrorism laws critics say are used to stifle dissent. Colombo High Court Judge Deepali Wijesundera found J.S. Tissanayagam guilty on

Work resumes at Ssangyong after labour unrest

Ailing South Korean automaker Ssangyong Motor resumed production on Thursday after an 83-day hiatus caused by a crippling and violent strike, company officials said.  It took six days for a clean-up after police ended a 77-day occupation of the plant in protest at mass redundancies. More thanAiling South Korean automaker Ssangyong Motor resumed production on Thursday after an 83-day hiatus caused by a crippling and violent strike, company officials said. It took six days for a clean-up after police ended a 77-day occupation of the plant in protest at mass redundancies. More than


Tight finish

A close election for Norway in September

The general election in September looks to be heading for a close finish between the governing centre-left parties and the centre-right opposition. The Labour Party and the populist Progress Party are expected to dominate the final stages of the election campaign, but it is the showing by the smaller parties that is likely to determine which coalitions are possible in the new parliament.

With the election on September 14th just over one month away, the result looks like being extremely close. Recent opinion polls suggest that the ruling left-centre coalition, comprised of the Labour Party, the Socialist Left Party (SV) and the Centre Party, could remain in power, but with only a one- or two-seat majority. If it fails to win an overall majority, there are considerable uncertainties over which combination of parties could succeed in forming a new government. The rise of the populist Progress Party (which was evident even before the last election in September 2005) suggests that some voters see a clear right-wing alternative to the dominant Labour Party, but Progress could still find it difficult to find partners to form a government. …

More on politics and consumer engagement – the dodos fight back

I am sure you are as bored with me blogging about politics as occasionally I am. Actually I hope I write about the lessons of political communications. I do believe that – with the current debate in PR about consumer engagement, integrated campaigns and corporate brands – politics and political parties often demonstrate both best [...]

Counting the cost

Riot police walk through barricades at Ssangyong Motor in Pyeongtaek, south of Seoul, 6 August

By John Sudworth
BBC News, Seoul

Picking his way past the ranks of riot police and the barricaded factory gates, it was Ssangyong’s chief financial officer who came out to break the news to the waiting journalists.

"The 77-day strike is over," he said.

"Are you relieved" I asked.

"It may have come a bit late," he replied, "but we’re glad it has ended peacefully."

Medieval battle

At times over the past few weeks, the Ssangyong Motor plant has looked less like the venue of a labour dispute and more like the scene of medieval battle.

Smoke rises as striking Ssangyong Motor workers burn barricades at the automaker"s factory in Pyeongtaek, South Korea, 5 Aug

And a peaceful outcome was far from assured.

Hundreds of workers had holed themselves up in the company paint shop, a building packed with flammable material.

They were defending their position using giant homemade catapults, firebombs and, if needed, sticks and fists in hand-to-hand combat with the riot police.

The police, in turn, were quite literally trying to flush the strikers out with tear gas, dropping it by the gallon from helicopters hovering above the building.

So just how did it come to this and what does it tell us about the state of South Korea’s labour relations

In one sense Ssangyong’s troubles are unique.

It is the smallest of South Korea’s car makers, and it specialises in making gas-guzzling sports-utility vehicles, including a car often cruelly championed by reviewers for its ugliness, the Rodius.

Its niche did not make it best-placed to ride out the global recession.

Earlier this year Ssangyong’s Chinese backer, the Shanghai Automotive Industry Corp, gave up management control and it went into receivership.

Union militancy

The court-appointed managers insisted that for the company to survive they needed to lay off more than 2,500 staff, a third of the total workforce.

"Parts of the labour movement really do need to change… but the government also needs to be more open"

Professor Park Young-bum
Korea’s Hansung University

And that is when the real trouble began.

Many workers did choose temporary redundancy, but 600 of those earmarked for the sack took to the barricades.

I spoke to one of them by telephone just before the strike ended.

"It is bad management and their bad decisions that have caused the problems, but only the workers who are facing the consequences," he said.

The management had attempted to reach a compromise, promising to guarantee 40% of the strikers’ jobs in return for their surrender, but the union stuck to its demand for all jobs to be saved.

In the end, the deal they are reported to have accepted does not look all that different to the one on offer earlier.

Does South Korea have more militant unions than other developed economies

National bargain

Surveys have shown that, among foreign investors, the country does have a reputation for union militancy which sometimes puts them off.

Striking workers run from police at Ssangyong Motor in Pyeongtaek, 5 August

The umbrella labour group involved in the Ssangyong dispute, the Korean Confederation of Trade Unions (KCTU), is often singled out for blame.

"Parts of the labour movement really do need to change," Professor Park Young-bum, of Korea’s Hansung University says.

"Too often they try to solve problems by using their physical strength, but the government also needs to be more open, they need a better dialogue with the unions."

Perhaps things are changing.

A "national bargain" of sorts was struck earlier this year as state-run firms and a number of large conglomerates agreed to sign up to a government-backed scheme to save jobs.

Managers took pay cuts and workers began job-sharing, or agreed to cuts in hours, in an effort to keep everyone on the payroll.

And a number of unions have severed their affiliation with the KCTU, saying it is too focused on political battles, including the union at the giant telecoms company, KT.

‘Simple truth’

"There will be no jobs or unions unless there are companies"

Federation of Korean Industries statement

But some observers point out that South Korea’s trade union movement needs to be so strong because the welfare system is so weak compared with other wealthy economies.

Jobs, the argument goes, are worth fighting for.

But few people believe the scenes at Ssangyong over the past few weeks have been in anyone’s interest, least of all the thousands of workers who were not facing the sack and wanted to get the production lines running again.

The dispute, the company says, has cost it more than $250m (£150m), and its future was already far from assured.

"There will be no jobs or unions unless there are companies," the Federation of Korean Industries said in a statement this week.

"Labour unions need to understand this simple truth."


This article is from the BBC News website. © British Broadcasting Corporation, The BBC is not responsible for the content of external internet sites.

Politics today

Today’s newspapers say it all about the current political landscape and the interaction of the main parties in conversation with voters.
The Conservative’s rightly win praise for their “primary” experiment in Totness, where all 68,000 eligible constituents were engaged and given a postal vote in the selection of the local Tory candidate (and next MP). [...]

First Saudi women work as maids

Laundry basket (generic)

The first group of Saudi housemaids has begun work under a government scheme, say reports from Saudi Arabia.

Until now, the job – which is regarded by many Saudis as demeaning – had been mostly restricted to Asian women.

The Saudi Ministry of Labour permitted Saudi women to work as maids two years ago, but there has been strong resistance to the move.

Thirty Saudi women aged between 20 and 45 have started work in Jeddah, according to the al-Madina newspaper.

Housemaids can face harsh conditions, including long hours, broken contracts and sexual abuse.

Intensive training

The women are contracted to work eight hours a day for a monthly wage of 1,500 Saudi riyal (£238; $400).

None of them is reported to have a primary school certificate.

Hana Uthman, an employment agency manager, told al-Madina that they had been selected after a series of interviews and intensive training.

He said another 100 women had applied for housemaid posts and were awaiting interview.

Mr Uthman added that the women were supposed to carry out their duties when the male heads of household were out.

Their employers are reported to have signed forms pledging to treat the housemaids in accordance with the law.

The labour ministry’s decision two years ago to allow Saudi women to work as maids provoked controversy.

There is a strong social stigma attached to the work, but supporters, such as impoverished widows, argue they need opportunities for honest work.</p


This article is from the BBC News website. © British Broadcasting Corporation, The BBC is not responsible for the content of external internet sites.

Whitehall’s 20-page guide to Twitter

Guidelines suggest tweets should be frequent, timely and credible

Even its author admits that a 20-page strategy paper for government departments on how to use Twitter might be regarded as “a bit of over the top” for a microblogging tool with a limit of 140 characters a message.

Indeed, the 5,382-word official “template”,which translates into 36,215 characters and spaces, would need roughly 259 separate tweets to put the word around Whitehall using Twitter.

But its author, Neil Williams, who describes himself as head of corporate digital channels at Lord Mandelson’s Department for Business, Innovation and Skills, admits that when he sat down to write a proper plan for his department’s corporate Twitter account, “I was surprised by just how much there was to say ‑ and quite how worth saying it is.”

Whitehall’s official use of Twitter was pioneered by Downing Street, the Foreign Office and the Communities and Local Government department.

Their low-profile experiments have grown into a regular feature of their official digital output.

Now Williams, a self-confessed web geek, has turned his template into an official Whitehall Twitter guide and posted it on the Cabinet Office’s digital engagement blog.

He suggests that nothing too onerous is involved. Each department’s “digital media team” should only need to spend less than an hour a day running their Twitter streams. A quick discussion of potential tweets at the morning press cuttings meetings should be followed by emails to minister’s private offices to gather more material, and any incoming messages should be replied to.

However, the idea of official government use of a tool that provides a confidential and confessional glimpse into somebody’s personal life and views appears at first sight to be something of an oxymoron.

The official guide seems to acknowledge this when it recommends that exclusive content such as “insights from ministers” and “updates on their movements” in a light or humanised style will be needed for the Twitter stream beyond the “business as usual” content of daily press releases and announcements.

It also concedes there is a problem with one of the basic Twitter features, the ability to “follow” any other users. It admits that if government departments start following individual users on Twitter uninvited, this may well be interpreted as “interfering ‘Big Brother’-like behaviour”.

However, once anyone does follow a Whitehall Twitter stream it recommends they should automatically be “followed back” on the grounds that it is not only good etiquette, but could result in a poor Twitter reputation if not done ‑ and in extreme cases could lead to the account being suspended.

In urging his fellow Whitehall civil servants to use Twitter, Williams sets out several grounds rules for the kind of content that needs to make it work:

• Human: He warns that Twitter users can be hostile to the “over-use of automation” – such as RSS feeds – and to the regurgitation of press release headlines: “While corporate in message, the tone of our Twitter channel must therefore be informal spoken English, human-edited and for the most part written/paraphrased for the channel.”

• Frequent: a minimum of two and maximum of 10 tweets per working day, with a minimum gap of 30 minutes between tweets to avoid flooding followers’ Twitter streams. (Not counting @replies or live coverage of a crisis/event.) Downing Street spends 20 minutes on its Twitter stream with two-three tweets a day plus a few replies, five-six tweets a day in total.

• Timely: in keeping with the “zeitgeist” feel of Twitter, official tweets should be about issues of relevance today or events coming soon.

• Credible: while tweets may occasionally be “fun”, their relationship to departmental objectives must be defensible.

Alongside the promised tweetable content of minsters’ thoughts and reflections following key meetings and events is something rather more sinister sounding called “thought leadership”. Also known as “linked blogging”, the idea is that by highlighting relevant research, events, awards and other action elsewhere on the web, the department’s Twitter feed gets a reputation as a reliable filter of high quality content.

It even holds out the promise of “crisis content” in which the Twitter feed becomes a primary channel alongside the official website for up to the minute guidance and advice in the event of a major incident.

Perhaps the biggest stumbling block is that in true Whitehall tradition everything that goes out has to be approved and cleared first. So news releases are to be cleared for use only if they have first been paraphrased for Twitter. All other tweets have to be cleared by staff at information officer grade in the digital media team and colleagues in ministers’ private offices and communications units have to be consulted as well.

The guidelines recommend that “light-touch controls” will also be needed to prevent “inappropriate content” being published in error such as embargoed news releases, information about the location of ministers that could put their security at risk, or other commercially or politically sensitive content. Steps are also to be taken to avoid hacking or vandalism of content.

But it is perhaps the “tone of voice” that is most troubling about the idea of Whitehall twitter stream. “Though the account will be anonymous (ie, no named officials will be running it) it is helpful to define a hypothetical ‘voice’ so that tweets from multiple sources are presented in a consistent tone (including consistent use of pronouns),” recommends the official template.

“The department’s Twitter voice will be that of the digital media team, positioning the channel as an extension of the main department website ‑ effectively an ‘outpost’ where new digital content is signposted throughout the day. This will be implicit, unless directly asked about by our followers,” it advises.

Williams, the author of this template, launched the first ever blog by a British cabinet minister. He admits he once ran a comedy website called idiotica.co.uk but the Cabinet Office confirm that his Twitter guidelines are genuine.

guardian.co.uk © Guardian News & Media Limited 2009 | Use of this content is subject to our Terms & Conditions | More Feeds


Trevor Phillips: a career in crisis

Outspoken, clever, brave and possessing great strategic nous – Trevor Phillips should have been a brilliant leader of the Equalities and Human Rights Commission. So what on earth went wrong?

The idea of celebrity may not always mean much to a celebrity but there is a hierarchy to these things, and so it is that one of Trevor Phillips’s prized possessions is a photograph of himself in the company of Nelson Mandela. But it isn’t often that Phillips finds himself obliged to defer to anybody. He has status, a huge public profile and, in Lord Mandelson as well as many of the titans of New Labour, some very important allies.

A year ago, this might have been enough to guarantee his place in the governing establishment, with the agreeable side-products of wealth and reputation. Instead, with the Equalities and Human Rights Commission (EHRC) that he runs hovering close to meltdown, his reputation is under the severest attack and his career is in crisis.

Phillips presumably has the support of government, which chose to extend his contract to run the organisation for another three years when a cross-section of his commissioners were calling for his head, but he cannot even be sure of that because, as the storm has raged, ministers have stayed silent.

Sir Ian Blair, the former Met commissioner, thought that he had the security of a five-year contract but now he sits at home, writing his memoirs. These contracts are not iron-clad. With headlines depicting only turmoil, nothing can be taken for granted.

The commissioners who say they have resigned (in fact, they have chosen not to re-apply; only Phillips and his deputy Margaret Prosser had their contracts renewed) are brutally specific about the problem they see at the EHRC. Nothing to do with the scale of the task. Nothing to do with teething. Phillips, they say, is the problem. His outspokenness in comments such as, “In truth, Obama may be helping to postpone the arrival of a post-racial America and I think he knows it”; his declaration that multiculturalism is dead, that it’s time to stop branding the police as institutionally racist – comments that many say they disagree with, pronouncements they never endorsed.

Kay Hampton, one of the first commissioners to bail out and a former chair of the Commission for Racial Equality, diagnosed it thus. “Phillips’s leadership style, which is better suited to a political party than a human rights organisation, led to deep discontentment and dissatisfaction. Not surprisingly, cracks soon appeared on the commission’s board, leading to a breakdown in trust and confidence in the chair.” Bert Massie, a disability rights campaigner, also said the problem stemmed from Phillips himself. “How do you manage to alienate that number of people? It’s quite a skill.”

Stepping down at the weekend, Ben Summerskill, head of the gay rights organisation Stonewall, went further. “Trevor is a brilliant communicator, he’s a fantastic maker of television programmes, but he has not been successful in running the commission and bringing it together. We should be crystal- clear: this isn’t an issue about policies, this isn’t an issue about whether the commission should be a modern, 21st-century commission, it’s an issue about old-fashioned management.”

So far, six members of the commission’s 16-strong ruling body say they have resigned, as well as the head of its disability committee, the director of stakeholder relations and, at the weekend, his director of communications. Greg Dyke, who knows Phillips well, having watched him rise from researcher to head of current affairs at London Weekend Television, said his friend is an able administrator. “He is clever and thoughtful and rational. He has always seemed very good with people. He was liked and popular. If people now are saying that he is autocratic, I have to say that is not something I ever noticed. But he does try to get things done. In some organisations, that doesn’t always make you very popular.”

A colleague who worked very closely with Phillips during his spell in 2000 as chairman of the Greater London Authority concurs. “He was very comfortable in the role, very courageous and he took the initiative. He was always wanting to move the thing forward. Others were hemmed in by the legislation, but he would say: we are a new organisation. Let’s try this. See where it goes.”

So if the problem is not a lack of ability, and Phillips hasn’t been daunted by the scale of his role as first chair of the Equalities Commission, what has gone wrong and how can it be fixed? One pertinent question is: was it the concept of the commission itself? Certainly Phillips was one of those who voiced strong opposition to the creation of the commission at the outset, arguing that the race agenda, for which he bore responsibility at the Commission for Racial Equality, would be lost or at least blanded out by the body’s absorption into the new super-quango, merging the separate government-funded bodies that dealt with race and gender and disabilities. Initially, he backed away from any suggestion that he might run it. Effectively his arm was twisted by ministers. His U-turn lost him considerable support among black activists who felt his involvement in the campaign against the EHRC might have helped them win the argument.

Dyke thinks there is a philosophical and structural problem. “When I saw they were putting all those organisations together, I thought, there is the recipe for a nightmare. Some jobs are beyond management.”

For all that, no one has suggested any lack of commitment on the part of Phillips towards the super-quango or the all-encompassing human rights agenda. Perhaps the problems go deeper.

Phillips travelled into the political arena on the path labelled New Labour. It was a particularly uncluttered path. He declined to be the Labour party’s candidate for London mayor, choosing instead to be Frank Dobson’s deputy. When Dobson lost to Ken Livingstone, Phillips entered the London Assembly by dint of his position at the top of the Labour list for elections run using proportional representation. It was a no-sweat entree to representative politics. It didn’t have to be that way. When it became clear that Bernie Grant, then MP for Tottenham, was ailing in the years before his death in 2000, many saw Phillips as a natural heir. But, not wanting the drudge of constituency meetings, backbenches and the loss of privacy, he chose not to subject himself to the hurly burly of a byelection.

He didn’t have to. From the chairmanship of the London Assembly to the chair of the Commission for Racial Equality, he attained high-profile jobs – all within his capabilities but, crucially, all with the blessing of the New Labour establishment. New Labour was never comfortable with a race agenda, but in time he became its most tangible symbol that black people could thrive within the Blairite project. But they had to be black people who understood the vocabulary. He understood the vocabulary.

One can’t help thinking that if the complaints from commissioners are even half true, Phillips seems to have run the EHRC in a very New Labour, Blairite way – with a certainty of conviction and strength of purpose, but with no great feeling that he had to take his lieutenants with him. Commissioners complain of key statements and policy pronouncements of which they had no advance warning, and felt uneasy about some of his public positions, such as the observation he made in 2005 that Britain was “sleepwalking its way to segregation”. They hit out at deals allegedly struck without their knowledge, of government by clique.

Hampton complained that Phillips’s approach was too political, but in fact it has not been at all political in any operational sense because politicians know only too well that they need to keep potentially troublesome elements “on-side” to prevent the sort of disunity and plotting that has brought Phillips’s career to the precipice. A good politician nurtures constituents, even when they are foolish or boring, and they know that while powerful friends are a boon, a personal constituency is crucial, especially when things go bad.

Rather than political, his approach thus far would appear to have been rooted in the skills that made him a formidable journalist. Single-mindness, strategic nous, a love of impact, the courage to take the debate into uncharted territory, a certain ruthlessness. “There are two schools of thought in government and public affairs,” says a colleague who has observed him closely. “The first way says you build alliances and go slowly. The second is that you need to push ahead and let anyone who lags behind catch up. He is much closer to the second.”

This approach has brought some success, but no one writes much about that. The commission has brought 330 enforcement and litigation actions in the last 18 months alone. But was it the right approach to fuse the disparate elements of the fledgling commission? The only thing that unites the rebel factions now is their criticism of him.

If he is to survive – and increasingly even friends question whether he will – the next week will be crucial. The resignations are losing their impact, but it must be worrying for him that few of the commissioners who have been so scathing about him are themselves being criticised. By attacking him, they seem to be doing the will of their own constituents. His allies, by contrast, appear to be keeping their heads down and so are ministers who hold his fate within their gift. One more push and he could topple over. Any fresh allegation of conflict between his work for the commission – a three-day-a-week contract – and his private race consultancy Equate would see an end to him. (Commissioners and ministers were aggrieved to learn that in 2007, as Channel 4 faced criticism over racist remarks directed towards the Indian actor Shilpa Shetty on Big Brother, the station was being advised by Equate, which is 70% owned by Phillips.) Any new worries about the EHRC’s finances, which triggered concern this year from the National Audit Office, could also see him finished. Sudden death.

But if he can soldier on through the next few days, the plan is for a fresh start. A new, coherent vision for the commission, drawn up with greenskin commissioners who will pull in the same direction. Perhaps a landmark speech. Maybe it will activate a legal challenge or two; get its hands dirty. But there will also have to be a new approach from Phillips. A more measured, consensual approach that includes his lieutenants, and might well appeal on some days to the Tories and the Daily Mail, but doesn’t leave everyone else with the impression that the pendulum is stuck in an illiberal direction.

Above all, he will need to start showing an increasingly sceptical public why the commission, with its £70m budget, exists and should continue to exist. Already there is the fear that the ongoing crisis will give an incoming Cameron government the perfect excuse to kill off the commission. It needs a reputation for effectiveness, not cabaret. It needs results. “So far, he can’t point to anything substantial that it has done for anybody,” says the MP Diane Abbott. “There has been a lot of damage done to Trevor and the commission. The sooner it starts delivering for people, the better.”

guardian.co.uk © Guardian News & Media Limited 2009 | Use of this content is subject to our Terms & Conditions | More Feeds


Whitehall’s 36,215-character guide to Twitter

Guidelines suggest tweets should be frequent, timely and credible

Even its author admits that a 20-page strategy paper for government departments on how to use Twitter might be regarded as “a bit of over the top” for a microblogging tool with a limit of 140 characters a message.

Indeed, the 5,382-word official “template”,which translates into 36,215 characters and spaces, would need roughly 259 separate tweets to put the word around Whitehall using Twitter.

But its author, Neil Williams, who describes himself as head of corporate digital channels at Lord Mandelson’s Department for Business, Innovation and Skills, admits that when he sat down to write a proper plan for his department’s corporate Twitter account, “I was surprised by just how much there was to say ‑ and quite how worth saying it is.”

Whitehall’s official use of Twitter was pioneered by Downing Street, the Foreign Office and the Communities and Local Government department.

Their low-profile experiments have grown into a regular feature of their official digital output.

Now Williams, a self-confessed web geek, has turned his template into an official Whitehall Twitter guide and posted it on the Cabinet Office’s digital engagement blog.

He suggests that nothing too onerous is involved. Each department’s “digital media team” should only need to spend less than an hour a day running their Twitter streams. A quick discussion of potential tweets at the morning press cuttings meetings should be followed by emails to minister’s private offices to gather more material, and any incoming messages should be replied to.

However, the idea of official government use of a tool that provides a confidential and confessional glimpse into somebody’s personal life and views appears at first sight to be something of an oxymoron.

The official guide seems to acknowledge this when it recommends that exclusive content such as “insights from ministers” and “updates on their movements” in a light or humanised style will be needed for the Twitter stream beyond the “business as usual” content of daily press releases and announcements.

It also concedes there is a problem with one of the basic Twitter features, the ability to “follow” any other users. It admits that if government departments start following individual users on Twitter uninvited, this may well be interpreted as “interfering ‘Big Brother’-like behaviour”.

However, once anyone does follow a Whitehall Twitter stream it recommends they should automatically be “followed back” on the grounds that it is not only good etiquette, but could result in a poor Twitter reputation if not done ‑ and in extreme cases could lead to the account being suspended.

In urging his fellow Whitehall civil servants to use Twitter, Williams sets out several grounds rules for the kind of content that needs to make it work:

• Human: He warns that Twitter users can be hostile to the “over-use of automation” – such as RSS feeds – and to the regurgitation of press release headlines: “While corporate in message, the tone of our Twitter channel must therefore be informal spoken English, human-edited and for the most part written/paraphrased for the channel.”

• Frequent: a minimum of two and maximum of 10 tweets per working day, with a minimum gap of 30 minutes between tweets to avoid flooding followers’ Twitter streams. (Not counting @replies or live coverage of a crisis/event.) Downing Street spends 20 minutes on its Twitter stream with two-three tweets a day plus a few replies, five-six tweets a day in total.

• Timely: in keeping with the “zeitgeist” feel of Twitter, official tweets should be about issues of relevance today or events coming soon.

• Credible: while tweets may occasionally be “fun”, their relationship to departmental objectives must be defensible.

Alongside the promised tweetable content of minsters’ thoughts and reflections following key meetings and events is something rather more sinister sounding called “thought leadership”. Also known as “linked blogging”, the idea is that by highlighting relevant research, events, awards and other action elsewhere on the web, the department’s Twitter feed gets a reputation as a reliable filter of high quality content.

It even holds out the promise of “crisis content” in which the Twitter feed becomes a primary channel alongside the official website for up to the minute guidance and advice in the event of a major incident.

Perhaps the biggest stumbling block is that in true Whitehall tradition everything that goes out has to be approved and cleared first. So news releases are to be cleared for use only if they have first been paraphrased for Twitter. All other tweets have to be cleared by staff at information officer grade in the digital media team and colleagues in ministers’ private offices and communications units have to be consulted as well.

The guidelines recommend that “light-touch controls” will also be needed to prevent “inappropriate content” being published in error such as embargoed news releases, information about the location of ministers that could put their security at risk, or other commercially or politically sensitive content. Steps are also to be taken to avoid hacking or vandalism of content.

But it is perhaps the “tone of voice” that is most troubling about the idea of Whitehall twitter stream. “Though the account will be anonymous (ie, no named officials will be running it) it is helpful to define a hypothetical ‘voice’ so that tweets from multiple sources are presented in a consistent tone (including consistent use of pronouns),” recommends the official template.

“The department’s Twitter voice will be that of the digital media team, positioning the channel as an extension of the main department website ‑ effectively an ‘outpost’ where new digital content is signposted throughout the day. This will be implicit, unless directly asked about by our followers,” it advises.

Williams, the author of this template, launched the first ever blog by a British cabinet minister. He admits he once ran a comedy website called idiotica.co.uk but the Cabinet Office confirm that his Twitter guidelines are genuine.

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