Yahoo this afternoon will let users opt-in to try a beta test of its new home page, which integrates Twitter, Facebook, MySpace and 60-plus other Web services and content sites. This application development plan is geared to get users coming to Yahoo and staying there, with Yahoo serving users contextually targeted ads to reverse its flagging fortunes. Yahoo’s opt-in seems timed for the company’s second quarter earnings call, for which analysts do not have high hopes.
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Yahoo July 21 will begin to invite its millions of users to test its new home page, a lively
rethinking of one of the most popular Web destinations that lets users
integrate their Twitter, Facebook and other popular Web feeds.
Yahoo, which will duplicate the new home page for mobile…